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George Lakoff

Professor George Lakoff
Born May 24, 1941 (1941-05-24) (age 83)
Residence Berkeley, California, USA
Known for Conceptual metaphor theory, Embodied cognition

George Lakoff's book 'Moral Politics' introduces the Strict Father and Nurturing Parent as a contrasting pair of fundamental metaphors that underly people's thinking, and relates this to the political agendas of the Democrat and the Republican parties.

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